
A New Winner Every Day in 2026
Milwaukee (January 5, 2026): Harley-Davidson is shifting into high gear for 2026 with the launch of its exciting H-D™ Visa® $500-A-Day Giveaway, giving Harley-Davidson® Visa® Card cardmembers a chance to win every single day of the year.
Beginning January 1, 2026, Harley-Davidson® Visa® will award one lucky winner a $500 H-D™ Gift Card daily. To automatically enter to win, cardmembers simply need to use their H-D Visa card for everyday purchases—like filling up their tank, grabbing a coffee, buying groceries, or gearing up at a Harley-Davidson® dealership.
Harley Owners Group® members will double their chances to win the daily prize by earning two giveaway entries with each purchase.
“With 365 chances to win, this giveaway is our way of celebrating the Harley-Davidson lifestyle and rewarding our loyal cardmembers, especially our dedicated Harley Owners Group members,” said Charles Do, Senior Vice President, Harley-Davidson Financial Services. “A $500 H-D Gift Card can help our cardmembers gear up or purchase a new ride at their local Harley-Davidson dealership.”
Harley-Davidson Visa cards are designed to uniquely support both riders and enthusiasts in a way only a Harley-Davidson credit card can. To learn more about the Harley-Davidson Visa card, visit H-DVisa.com.
For details and official rules, visit H-DVisaExclusives.com/500ADay.
The creditor and issuer of the Harley-Davidson® Visa® card is U.S. Bank National Association, pursuant to a license from Visa U.S.A. Inc. The Harley-Davidson™ Gift Card is issued by Pathward®, N.A. Member FDIC.
About Harley-Davidson
Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. Since 1903, Harley-Davidson has led innovation in two-wheeled mobility, fulfilling riders’ dreams of personal freedom. The company offers a growing range of cutting-edge, distinctive and customisable motorbikes and brings the brand to life through Harley-Davidson riding experiences, as well as through parts, accessories, technical apparel and fashion related to the world of motorcycling. Harley-Davidson Financial Services provides funding, card products, insurance and other programs to help Harley-Davidson riders get on the road. Learn more about how Harley-Davidson is building the next generation of riders at harley-davidson.com.
About Pathward®
Pathward®, N.A., a national bank, is a subsidiary of Pathward Financial, Inc. (Nasdaq: CASH). Pathward is focused on financial access and strives to increase financial availability, choice and opportunity across our Partner Solutions and Commercial Finance business lines. The strategic business lines provide support to individuals and businesses. Learn more at Pathward.com.


